WireNews Expands Its Long-Running Sponsored Article Programme for Advertorial-Style Content
- WireNews
- Dec 1
- 2 min read
WireNews is highlighting the ongoing success and continued availability of its Sponsored Article Programme, a professional publishing option for businesses, authors, public figures and organisations seeking to publish advertorial-style articles within a respected news environment. Unlike traditional press releases, which rarely influence public opinion or generate meaningful engagement today, the Sponsored Article Programme is designed for articles that communicate ideas, shape perception and tell a story.
For many years, WireNews has provided contributors with the ability to publish content that looks and reads like standard editorial—without the format of a paid ad or commercial announcement. Participants can submit individual sponsored articles for £75 or choose from flexible subscription plans, including monthly, quarterly and annual options. The most popular plan, priced at £329 per month (including VAT), allows unlimited publishing without restrictions.
Bill White, Director of WireNews, explains the evolution of the programme: “For years, WireNews has offered a better alternative to the press release. Businesses and writers need a format that speaks directly to an audience, not a template that sounds like corporate boilerplate. Advertorial-style publishing allows companies and creators to influence conversations, shape narratives and deliver value through meaningful editorial.”
The programme is used for opinion pieces, announcements, product and company features, brand stories, author articles and industry-driven analysis. Contributors retain full messaging control while benefiting from global readership and the credibility of appearing within an established media outlet.
“Our model removes the friction,” White added. “Unlimited articles, no maximum length, no complex submission process and the ability to speak in your own voice. It has become an essential tool for businesses and creators who want influence—not just information.”
WireNews continues to strengthen its editorial services in response to demand for higher-quality, opinion-based branded content. This announcement is the first in a series that will focus on the advantages and applications of advertorial publishing and the relevance it now has across multiple sectors.
Businesses and writers interested in the Sponsored Article Programme are encouraged to contact the WireNews media team for guidelines and publishing support.
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